How I Did This – Allyssa Kaiser

How I Seized a Trend – Featuring Allyssa Kaiser By Raymond Gnesin Senior Director of Audience Marketing What are you most proud of since you’ve been at NEST New York? From a KPIs perspective, it’s that in a tumultuous landscape (global pandemic, elections, natural disasters, and economic headwinds) and despite ever-evolving circumstances, we’ve navigated through […]

How I Did This – Shianne Smalling

levain bakery how I did this shianne smalling

How I Trusted the Process – Featuring Shianne Smalling By Raymond Gnesin Director of Audience & Program Operations at The Lead How did you build a career in marketing, from college through your Senior Manager, Growth Marketing role at Levain Bakery? My first job when I graduated college back in 2017 was at Fresh Direct […]

How I Did This – Dani Axelrod

Dani Axelrod how I opened 70 stores

How I Opened 70 Stores – Featuring Dani Axelrod By Raymond Gnesin Director of Audience & Program Operations at The Lead How did you build a career path in Stores? People often describe retail as an “accidental career,” one you find yourself falling into. I started my career in Store Management at Intermix, working my […]

How I Went Viral – Featuring Duke Harten

How I Went Viral – Featuring Duke Harten By Raymond GnesinDirector of Audience & Program Operations at The Lead Everyone says they want to work in marketing; how did you make that a reality for your career? I stumbled into marketing. I had a background in copywriting and journalism, and a friend referred me to […]