THE DIRECT 60 LIST Of 2026

Shanna Weinblatt

VP, Innovation & Beauty Tech | Coty

PREVIOUS COMPANIES: Estée Lauder, Trish McEvoy

Insights

“My role isn’t simply about finding the next new exciting technology. It’s about bringing cross-functions together around a shared vision, aligning on the problem we’re solving, the value we can create, and why it matters. Because even the most promising technology can’t move beyond a pilot if the organization isn’t ready to believe in it. The real work is building those bridges, creating alignment, and turning possibility into impact.”

2026_Shanna Weinblatt
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