Tech You Should Know

Meet Uptick: Turning Order Confirmations into Profit

By Jordan Brenner
VP of Sales & Partnerships at The Lead

What is the problem you are solving, and who are you solving it for?
Uptick is designed for e-commerce merchants who want to drive pure margin growth and generate more revenue without adding complexity (or cost) to their operations. Uptick helps brands transform their order confirmation pages into experiences that drive incremental profit all with minimal technical effort or integration time. After the customer has completed their purchase (and is apt to continue shopping) an offer is placed just above the order details, turning order confirmation page real estate into bottom-line profit. 

What is new, innovative and different about your solution?
Uptick places the most relevant ads – and therefore the most profitable – in front of consumers, to ensure client brands reap the most incremental profit, and customers have the best possible experiences, driving significantly higher performance. Uptick ensures incentives are aligned between advertisers and client brands to show only the ads that will convert at the highest rate, and we’re constantly testing into the ad creative and placement to ensure they do. The result? Brands earn more from the same ad inventory from advertisers like Disney+ and Hello Fresh. 

Who are three of your current customers utilizing your technology?
Ann Taylor / LOFT, CarParts.com, Good American.

What is a meaningful statistic you are proud of?
Clients switching from competitors to Uptick have seen an increase in the overall profit they are reaping from order confirmation ads:

  • Laura Geller: +40%
  • Backcountry: +60%
  • Sur La Table: +130%
  • Caden Lane: +120%

 

How much money have you raised?
Uptick is proudly bootstrapped and profitable.

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Session AI is the pioneer of in-session marketing. Using patented AI, Session AI predicts purchase intent in 5 clicks, enabling retailers to provide each visitor with the right offer in-session. Major brands rely on Session AI to increase revenue, reduce promos, and drive growth without the need for PII or third-party cookies. Learn more at SessionAI.com