The Indicator | May 2, 2025
The Indicator | May 2nd, 2025 By Sonal Gandhi Chief Content Officer at The Lead In an unexpected twist, Saks Fifth Avenue is opening a storefront on Amazon. In tariff related news, spring sales events are happening earlier than usual, de minimis loophole ends today and Prime Day is back on in July despite some […]
The Indicator | April 25, 2025
The Indicator | April 25th, 2025 By Sonal GandhiChief Content Officer at The Lead Zales is wooing Gen Z with a new campaign – “Own it” – encouraging them to wear fine jewelry every day. Target has another buzzworthy partnership, this time with DTC brand home brand, Parachute. Meanwhile, US port activity has declined, consumers […]
The Indicator | April 18, 2025
The Indicator | April 18th, 2025 By Sonal Gandhi Chief Content Officer at The Lead This week’s headlines center around how the industry is coping with tariffs. Some brands are adding tariff surcharges at checkout while others are launching tariff sales encouraging customers to shop now before prices go up. Resale platforms are gearing up […]
The Indicator | April 11, 2025
The Indicator | April 11th, 2025 By Sonal Gandhi Chief Content Officer at The Lead Brands like Under Armour and Vans showcased their latest innovations at Milan Design Week, normally a destination for luxury and furniture brands. Prada group is acquiring Versace from Capri, even as luxury brands face potentially another challenging year due to […]
The Indicator | April 4, 2025
The Indicator | April 4th, 2025 By Sonal Gandhi Chief Content Officer at The Lead Price conscious consumers are switching away from brands to private label products, according to the EY Future Consumer index report. Brands will have to get creative to get them back – case in point, Kate Spade will have a large […]
The Indicator | March 28, 2025
The Indicator | March 28th, 2025 By Sonal GandhiChief Content Officer at The Lead Golden Goose is the latest brand taping into 90s nostalgia with a new store in NYC, done in collaboration with instagram account, 90s Anxiety. Meanwhile, talking of things as they used to be back then, Under Armour has revived its partnership […]
The Indicator | March 21, 2025
The Indicator | March 21st, 2025 By Sonal Gandhi Chief Content Officer at The Lead In this week’s news, wellness trends power on as PepsiCo acquires Poppi for $1.95B and protein powders expand beyond gym bros and gain popularity with health-conscious women. The fashion and sports partnership trend also continued as J.Crew signed a deal […]
The Indicator | March 14, 2025
The Indicator | March 14th, 2025 By Sonal Gandhi Chief Content Officer at The Lead This week, in emerging marketing trend news – Substack, which has reached more than 5 million paid subscriptions for the first time, is now being embraced by brands like M.M.LaFleur and TheRealReal. And, Marc Lore’s Wonder, a food delivery app, […]
The Indicator | March 7, 2025
The Indicator | March 7th, 2025 By Sonal GandhiChief Content Officer at The Lead Tariffs were on again and then somewhat off again this week, leading to anxiety among consumers and businesses alike. So focusing on upbeat news, French department store, Printemps, is set to open stateside this month in NYC. Tecovas is also coming […]
The Indicator | February 28, 2025
The Indicator | February 28th, 2025 By Sonal Gandhi Chief Content Officer at The Lead Target announced two noteworthy partnerships this week with Champion and Warby Parker. Tariffs remained top of mind as brands look to diversify their supply chains and URBN’s rental service turned a profit, a first for the business model. ‘INNOVATION MOVES’ […]