Meet Uptick: Turning Order Confirmations into Profit

By Jordan Brenner
VP of Sales & Partnerships at The Lead

What is the problem you are solving, and who are you solving it for?
Uptick is designed for e-commerce merchants who want to drive pure margin growth and generate more revenue without adding complexity (or cost) to their operations. Uptick helps brands transform their order confirmation pages into experiences that drive incremental profit all with minimal technical effort or integration time. After the customer has completed their purchase (and is apt to continue shopping) an offer is placed just above the order details, turning order confirmation page real estate into bottom-line profit. 

What is new, innovative and different about your solution?
Uptick places the most relevant ads – and therefore the most profitable – in front of consumers, to ensure client brands reap the most incremental profit, and customers have the best possible experiences, driving significantly higher performance. Uptick ensures incentives are aligned between advertisers and client brands to show only the ads that will convert at the highest rate, and we’re constantly testing into the ad creative and placement to ensure they do. The result? Brands earn more from the same ad inventory from advertisers like Disney+ and Hello Fresh. 

Who are three of your current customers utilizing your technology?
Ann Taylor / LOFT, CarParts.com, Good American.

What is a meaningful statistic you are proud of?
Clients switching from competitors to Uptick have seen an increase in the overall profit they are reaping from order confirmation ads:

  • Laura Geller: +40%
  • Backcountry: +60%
  • Sur La Table: +130%
  • Caden Lane: +120%

 

How much money have you raised?
Uptick is proudly bootstrapped and profitable.

Suggested Reading

The Indicator | December 12, 2025

The Indicator | December 12th, 2025 By Sonal Gandhi Chief Content Officer at The Lead A few high profile partnerships in the news this week – MAC with Chappell Roan, Gap with Summer Fridays and Ruggable with Anthropologie. Meanwhile, Google is back in the smart glasses business with

Read More

The Lead Announces The Foremost 50 List of 2026

THE LEAD ANNOUNCES THE FOREMOST 50 LIST OF 2026: Unveiling the Breakout Challenger Brands Redefining Fashion, Beauty, & Consumer   New York, December 9, 2025 — Today, The Lead, a research-driven media company, announced the eighth annual Foremost 50 List – the annual power list that recognizes fifty breakout

Read More

The Indicator | December 5, 2025

The Indicator | December 5th, 2025 By Sonal GandhiChief Content Officer at The Lead This week’s news, Black Friday / Cyber Monday sales are performed strongly, exceeding expectations despite generally low consumer sentiment. Instead of relying on significant markdowns, brands have successfully implemented new sales-driving strategies. Additionally, AI

Read More

Session AI is the pioneer of in-session marketing. Using patented AI, Session AI predicts purchase intent in 5 clicks, enabling retailers to provide each visitor with the right offer in-session. Major brands rely on Session AI to increase revenue, reduce promos, and drive growth without the need for PII or third-party cookies. Learn more at SessionAI.com